CRM Platforms for Small Businesses: Free and Paid Options Compared
Compare CRM platforms for small businesses by free access, sales pipeline tools, automation, integrations, and paid options. Contact, user, and automation limits vary by plan.
Last verified: September 7, 2026.
| CRM | Free | Core Feature | Paid From | Best For | Source |
|---|---|---|---|---|---|
| Apptivo | Trial | CRM + business apps | Paid plans | Small businesses | ↗ |
| Bigin by Zoho CRM | Free / trial | Pipeline CRM | Paid plans | Very small teams | ↗ |
| Bitrix24 | Free | CRM + collaboration | Paid plans | All-in-one SMBs | ↗ |
| Capsule | Free | Simple CRM | Paid plans | Small teams | ↗ |
| Copper | Trial | Google Workspace CRM | Paid plans | Google-centric teams | ↗ |
| EngageBay | Free | CRM + marketing + service | Paid plans | Budget SMBs | ↗ |
| Freshsales | Free | Sales CRM + automation | Paid plans | Small sales teams | ↗ |
| HubSpot CRM | Free | CRM + marketing + sales | Paid hubs | Broad SMB use | ↗ |
| Insightly | Trial | CRM + projects | Paid plans | Project-based SMBs | ↗ |
| Less Annoying CRM | Trial | Simple contact + pipeline CRM | Paid plan | Small teams | ↗ |
| monday CRM | Trial | Customizable sales CRM | Paid plans | Flexible sales teams | ↗ |
| Nimble | Trial | Relationship CRM | Paid plans | Small relationship-driven teams | ↗ |
| Pipedrive | Trial | Sales pipeline | Paid plans | Sales-focused SMBs | ↗ |
| Salesforce Starter | Trial | CRM + sales + service | Paid plans | Growing SMBs | ↗ |
| Streak | Free | CRM inside Gmail | Paid plans | Gmail-based teams | ↗ |
| Zoho CRM | Free | CRM + automation | Paid plans | Budget-conscious SMBs | ↗ |
Terms, pricing, eligibility and availability can change. Check the ↗ source for current details.
